by Reid Rosenberg

Better hardware for better devs

If you are responsible for the equipment of your development team, you should read this. If you’re not, read it anyway and hand it to your boss. Chances are that if you ever talked to a few software developers, you heard them complain about the work equipment. Have you ever heard a concert pianist complain [...]

A cherry tree.

Jasy, the ultimate web tool

This article was also posted on http://code.zynga.com. Head over to read more about our technical marvels! Never heard about Jasy? Worry not – you are not the only one. Jasy is a web tooling framework (read: fancy JS build system). If Grunt is a cherry, Jasy is a wonderful cherry tree. In fact, Jasy is [...]

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Gadget zombies

I love my cellphones and tablets. I thoroughly enjoy my Mac Mini, serving as a home entertainment server. I take my Kindle with me every time I’m travelling. I am definitely a gadget and technology enthusiast. I don’t have other eccentric costly hobbies – my spendings all go into technology. But recently, I have come [...]

Getting productive with Sublime Text 2

I’ve been supercharging my development workflow in the last couple of days, and quite a few of you have asked me on Twitter to write a summary on my choices. Most of it centers around the excellent Sublime Text 2 text editor. Sublime is highly extensible through a Python-based plugin API, and by itself is [...]

On creating great products

People who know me are aware that I have been, and still am a long time supporter of the open web stack, and I have talked a dozen times about how HTML5, CSS3 and JavaScript is the only way to produce apps, sites and games that run cross-platform, accessible to the widest audience possible. Now [...]

The issue with progressive enhancement

If you have been following my latest tweets, you’ll notice this is simply the execution of a longer explanation why I think concepts such as progressive enhancement are often very problematic. In the style of a ppk rant, and with the fear of making people angry, disappointed, mad, excited or unbelievably happy, here it goes. [...]

Unleashing your power with music

In one of my productivity articles I wrote about how music can help you gain and maintain productivity. Today, I’ll tell you about a special method how to find the right tunes. First of all, forget about the crap clear your mind about what you know and learned about productivity music or sounds. Things like [...]

If Walt Disney was running a web business

I’ve long wanted to write about the little known Disney method, also called Walt Disney strategy, as information about it on the web is very sparse. Walt Disney was not only known as great entrepreneur, but also as an individual who could switch easily between many different roles . Quoted from Wikipedia, he was “film [...]