Key to creator success? Cheap experimentation
How does a creator ‘figure things out’ and become successful? The key is to make experimentation at the *business* level as cheap as on the content side.
Paul Bakaus
Check out the latest posts
Leaving Google
Friday, April 1 (no April fools!) is my last day at Google. My mom reminded me recently that when I started coding at the age of 12, my dream was to one day work at Google. I still can’t believe that this German high school dropout somehow managed to...
Influencer businesses stake their success on their personal brand - that's a big risk
Influencer-led businesses face a series of challenges that others don't. Here's how they differ from your standard business.
How to extract gifs, images & more from Google Slides decks
There's no standard method, but there's an easy hack to do this. Click through to learn how.
You don't need to wait for Web3 to put creators in control of their destiny
There's no need at all for the web3 in order for creators to reclaim their independence. It can all be done on the existing web.
New podcast ep discussing the content web & creator economy
Hear me talk about where the the part of the web is going that is “content”, why it’s so critical to invest in it & the web creator landscape, and what Google is doing about it.